Advent Resources vs Frazer

Head-to-head comparison for car dealers evaluating Core Systems. Both vendors are in the same subcategory, so the comparison is apples-to-apples.

Compare Advent Resources with

Dealer management and F&I software

Founded—

HQ—

SegmentBOTH

Pricing—

OwnershipPRIVATE

ParentIndependent

Employees—

Website—

Used car dealer software standard

Founded—

HQ—

SegmentINDEPENDENT

PricingTiered

OwnershipPRIVATE

ParentIndependent

Employees—

Website—

What each vendor does

Advent Resources

Advent Resources provides dealer management system and F&I software for automotive retailers.

Frazer

Frazer provides low-cost, widely adopted DMS software for independent used car dealers, covering inventory, forms, accounting and BHPH.

Integration kind	Advent Resources	Frazer	Overlap

Only Advent Resources (0)

—

Shared integrations (0)

—

Only Frazer (0)

—

Feature	Advent Resources	Frazer
Mobile app	● Yes	● Yes
Open API / webhooks	● Yes	● Yes
SSO / SAML	● Yes	● Yes
Native AI tools	○ —	○ —
Third-party marketplace	○ —	○ —
Two-way texting	○ —	○ —
Video messaging	○ —	○ —
Digital retail workflow	○ —	○ —
Desking & payments	○ —	○ —
Credit prequal / soft pull	○ —	○ —
Inventory syndication	○ —	○ —
Custom reporting dashboards	● Yes	● Yes
Call tracking & recording	○ —	○ —
Spanish-language support	○ —	○ —
Multi-rooftop management	● Yes	● Yes

Compare more than two?

Build a 2–4 vendor side-by-side and share the URL.

Choose Advent Resources if…

Choose Frazer if…

▸You run independent rooftops — this product is designed specifically for that segment.
▸You want the longer track record in the dealer tech category.

Dimension	Advent Resources	Frazer	Edge
Track record	—	—	Tie
Scale	—	—	—
Segment breadth	BOTH	INDEPENDENT	—
Integrations listed	0	0	Tie
DMS connectivity	0 DMSes	0 DMSes	Tie