AutoStar Fusion vs Tekion

Head-to-head comparison for car dealers evaluating Core Systems. Both vendors are in the same subcategory, so the comparison is apples-to-apples.

AutoStar Fusion
Web-based DMS for dealers and finance
Founded
HQ
SegmentINDEPENDENT
Pricing
OwnershipPRIVATE
ParentIndependent
Employees
Website
Tekion
Cloud-native automotive retail platform
Founded2016
HQPleasanton CA
SegmentFRANCHISE
PricingPer rooftop / month
OwnershipPRIVATE
ParentIndependent
Employees
Websitetekion.com

What each vendor does

AutoStar Fusion

AutoStar Fusion is a comprehensive web-based dealership management system for retail, BHPH, finance and wholesale operations.

Tekion

Tekion's Automotive Retail Cloud is a born-in-the-cloud DMS with modern APIs, connecting sales, service, accounting and CRM on a single platform.

Integration matrix

Integration kindAutoStar FusionTekionOverlap
dmsSelfNone
Only AutoStar Fusion (0)
Shared integrations (0)
Only Tekion (1)
Self

Feature checklist

FeatureAutoStar FusionTekion
Mobile app● Yes● Yes
Open API / webhooks● Yes● Yes
SSO / SAML● Yes● Yes
Native AI tools○ —○ —
Third-party marketplace○ —○ —
Two-way texting○ —○ —
Video messaging○ —○ —
Digital retail workflow○ —○ —
Desking & payments○ —○ —
Credit prequal / soft pull○ —○ —
Inventory syndication○ —○ —
Custom reporting dashboards● Yes● Yes
Call tracking & recording○ —○ —
Spanish-language support○ —○ —
Multi-rooftop management● Yes● Yes
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Choose AutoStar Fusion vs Tekion

Choose AutoStar Fusion if…
  • You run independent rooftops — this product is designed specifically for that segment.
  • You want the longer track record in the dealer tech category.
Choose Tekion if…
  • You run franchise rooftops — this product is designed specifically for that segment.
  • You want the longer track record in the dealer tech category.
  • You need broad DMS connectivity — this vendor lists 1 DMS integration.

Quick facts scorecard

DimensionAutoStar FusionTekionEdge
Track record2016B
Scale
Segment breadthINDEPENDENTFRANCHISE
Integrations listed01B
DMS connectivity0 DMSes1 DMSB