DealerCenter vs AutoManager

Head-to-head comparison for car dealers evaluating Core Systems. Both vendors are in the same subcategory, so the comparison is apples-to-apples.

Compare DealerCenter with

All-in-one platform for independent dealers

Founded—

HQLos Angeles CA

SegmentINDEPENDENT

PricingTiered

OwnershipPRIVATE

ParentNowcom

Employees—

DeskManager DMS and WebManager

Founded—

HQLos Angeles CA

SegmentINDEPENDENT

PricingTiered

OwnershipPRIVATE

ParentIndependent

Employees—

What each vendor does

DealerCenter

DealerCenter combines DMS, inventory, CRM and lender access in one platform for independent dealers, operated by Nowcom within the Hankey Group.

AutoManager

AutoManager provides DeskManager DMS, website tools and inventory marketing for independent dealers nationwide.

Integration kind	DealerCenter	AutoManager	Overlap

Only DealerCenter (0)

—

Shared integrations (0)

—

Only AutoManager (0)

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Feature	DealerCenter	AutoManager
Mobile app	● Yes	● Yes
Open API / webhooks	● Yes	● Yes
SSO / SAML	● Yes	● Yes
Native AI tools	○ —	○ —
Third-party marketplace	○ —	○ —
Two-way texting	○ —	○ —
Video messaging	○ —	○ —
Digital retail workflow	○ —	○ —
Desking & payments	○ —	○ —
Credit prequal / soft pull	○ —	○ —
Inventory syndication	○ —	○ —
Custom reporting dashboards	● Yes	● Yes
Call tracking & recording	○ —	○ —
Spanish-language support	○ —	○ —
Multi-rooftop management	● Yes	● Yes

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Build a 2–4 vendor side-by-side and share the URL.

Choose DealerCenter if…

Choose AutoManager if…

Dimension	DealerCenter	AutoManager	Edge
Track record	—	—	Tie
Scale	—	—	—
Segment breadth	INDEPENDENT	INDEPENDENT	—
Integrations listed	0	0	Tie
DMS connectivity	0 DMSes	0 DMSes	Tie