Selly Automotive vs DealerMine CRM

Head-to-head comparison for car dealers evaluating Customer Data & CRM. Both vendors are in the same subcategory, so the comparison is apples-to-apples.

Selly Automotive
CRM built for independent dealers
Founded
HQ
SegmentINDEPENDENT
PricingPer rooftop / month
OwnershipPRIVATE
ParentIndependent
Employees
DealerMine CRM
Sales and service CRM for dealers
Founded
HQSaint John NB
SegmentFRANCHISE
Pricing
OwnershipPE
ParentQuorum Information Technologies
Employees
Website

What each vendor does

Selly Automotive

Selly provides a full-featured, mobile-first CRM designed specifically for independent and BHPH dealerships at accessible pricing.

DealerMine CRM

DealerMine CRM is a sales and service CRM with BDC tooling and appointment setting for franchise dealers, part of Quorum Information Technologies.

Integration matrix

Integration kindSelly AutomotiveDealerMine CRMOverlap
Only Selly Automotive (0)
Shared integrations (0)
Only DealerMine CRM (0)

Feature checklist

FeatureSelly AutomotiveDealerMine CRM
Mobile app● Yes● Yes
Open API / webhooks● Yes● Yes
SSO / SAML● Yes● Yes
Native AI tools○ —○ —
Third-party marketplace○ —○ —
Two-way texting● Yes● Yes
Video messaging● Yes● Yes
Digital retail workflow● Yes● Yes
Desking & payments○ —○ —
Credit prequal / soft pull● Yes● Yes
Inventory syndication○ —○ —
Custom reporting dashboards● Yes● Yes
Call tracking & recording● Yes● Yes
Spanish-language support○ —○ —
Multi-rooftop management● Yes● Yes
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Choose Selly Automotive vs DealerMine CRM

Choose Selly Automotive if…
  • You run independent rooftops — this product is designed specifically for that segment.
  • You want a founder-led vendor without PE roll-up risk.
  • You want the longer track record in the dealer tech category.
Choose DealerMine CRM if…
  • You run franchise rooftops — this product is designed specifically for that segment.
  • You want the longer track record in the dealer tech category.

Quick facts scorecard

DimensionSelly AutomotiveDealerMine CRMEdge
Track recordTie
Scale
Segment breadthINDEPENDENTFRANCHISE
Integrations listed00Tie
DMS connectivity0 DMSes0 DMSesTie