Multi-vendor comparison
Pick 2–4 dealer tech vendors and compare facts, integrations, feature checklist, and curated pros & cons side by side.
Digital Dealership SystemCDK Global2/4 selected
Digital Dealership System
Digital menu boards and DMS tools
Founded—
HQ—
SegmentBOTH
OwnershipPRIVATE
Pricing—
Employees—
Integrations0
CDK Global
Leading franchise dealer management system
Founded2014
HQAustin TX
SegmentFRANCHISE
OwnershipPE
PricingPer rooftop / month
Employees—
Integrations0
Feature checklist
| Feature | Digital Dealership System | CDK Global |
|---|---|---|
| Mobile app | ● Yes | ● Yes |
| Open API / webhooks | ● Yes | ● Yes |
| SSO / SAML | ● Yes | ● Yes |
| Native AI tools | ○ — | ○ — |
| Third-party marketplace | ○ — | ○ — |
| Two-way texting | ○ — | ○ — |
| Video messaging | ○ — | ○ — |
| Digital retail workflow | ○ — | ○ — |
| Desking & payments | ○ — | ○ — |
| Credit prequal / soft pull | ○ — | ○ — |
| Inventory syndication | ○ — | ○ — |
| Custom reporting dashboards | ● Yes | ● Yes |
| Call tracking & recording | ○ — | ○ — |
| Spanish-language support | ○ — | ○ — |
| Multi-rooftop management | ● Yes | ● Yes |
Pros, cons, and best fit
Digital Dealership System
Pros
- Not curated yet
Cons
- Not curated yet
CDK Global
Pros
- Not curated yet
Cons
- Not curated yet
What each vendor does
Digital Dealership System
Digital Dealership System provides digital signage, menu boards and dealership management tools for auto retailers.
CDK Global
CDK Global provides the most widely installed DMS among US franchise dealers, spanning accounting, sales, parts, service and a large third-party integration program.