Multi-vendor comparison

Pick 2–4 dealer tech vendors and compare facts, integrations, feature checklist, and curated pros & cons side by side.

FrazerCarBasePro2/4 selected
Frazer
Used car dealer software standard
Founded
HQ
SegmentINDEPENDENT
OwnershipPRIVATE
PricingTiered
Employees
Integrations0
CarBasePro
DMS for car dealers and bookkeepers
Founded
HQ
SegmentINDEPENDENT
OwnershipPRIVATE
Pricing
Employees
Integrations0

Feature checklist

FeatureFrazerCarBasePro
Mobile app● Yes● Yes
Open API / webhooks● Yes● Yes
SSO / SAML● Yes● Yes
Native AI tools○ —○ —
Third-party marketplace○ —○ —
Two-way texting○ —○ —
Video messaging○ —○ —
Digital retail workflow○ —○ —
Desking & payments○ —○ —
Credit prequal / soft pull○ —○ —
Inventory syndication○ —○ —
Custom reporting dashboards● Yes● Yes
Call tracking & recording○ —○ —
Spanish-language support○ —○ —
Multi-rooftop management● Yes● Yes

Pros, cons, and best fit

Frazer
Pros
  • Not curated yet
Cons
  • Not curated yet
CarBasePro
Pros
  • Not curated yet
Cons
  • Not curated yet

What each vendor does

Frazer

Frazer provides low-cost, widely adopted DMS software for independent used car dealers, covering inventory, forms, accounting and BHPH.

CarBasePro

CarBasePro is an auto dealer management system for car dealers and bookkeepers, managing sales, inventory, dealer forms, records and financing.