Multi-vendor comparison
Pick 2–4 dealer tech vendors and compare facts, integrations, feature checklist, and curated pros & cons side by side.
Market ScanUpstart Auto Retail2/4 selected
Market Scan
Scientific payment and deal calculation data
Founded—
HQ—
SegmentBOTH
OwnershipPUBLIC
PricingUsage-based
Employees—
Integrations0
Upstart Auto Retail
AI-powered deal building and desking
Founded—
HQ—
SegmentFRANCHISE
OwnershipPUBLIC
PricingPer rooftop / month
Employees—
Integrations0
Feature checklist
| Feature | Market Scan | Upstart Auto Retail |
|---|---|---|
| Mobile app | ● Yes | ● Yes |
| Open API / webhooks | ● Yes | ● Yes |
| SSO / SAML | ● Yes | ● Yes |
| Native AI tools | ● Yes | ● Yes |
| Third-party marketplace | ● Yes | ● Yes |
| Two-way texting | ● Yes | ● Yes |
| Video messaging | ● Yes | ● Yes |
| Digital retail workflow | ● Yes | ● Yes |
| Desking & payments | ● Yes | ● Yes |
| Credit prequal / soft pull | ● Yes | ● Yes |
| Inventory syndication | ○ — | ○ — |
| Custom reporting dashboards | ● Yes | ● Yes |
| Call tracking & recording | ● Yes | ● Yes |
| Spanish-language support | ● Yes | ● Yes |
| Multi-rooftop management | ● Yes | ● Yes |
Pros, cons, and best fit
Market Scan
Pros
- Not curated yet
Cons
- Not curated yet
Upstart Auto Retail
Pros
- Not curated yet
Cons
- Not curated yet
What each vendor does
Market Scan
Market Scan supplies penny-certain lease and finance payment calculations through its mScanAPI, powering desking tools and online payment quotes across the industry.
Upstart Auto Retail
Formerly Prodigy, Upstart Auto Retail connects online and in-store deal workflows with integrated financing offers so sales teams and customers work from one deal sheet.