Multi-vendor comparison

Pick 2–4 dealer tech vendors and compare facts, integrations, feature checklist, and curated pros & cons side by side.

Selly AutomotiveDealerPeak2/4 selected
Selly Automotive
CRM built for independent dealers
Founded
HQ
SegmentINDEPENDENT
OwnershipPRIVATE
PricingPer rooftop / month
Employees
Integrations0
DealerPeak
CRM built for auto dealer groups
Founded1999
HQ
SegmentBOTH
OwnershipPRIVATE
Pricing
Employees
Integrations0

Feature checklist

FeatureSelly AutomotiveDealerPeak
Mobile app● Yes● Yes
Open API / webhooks● Yes● Yes
SSO / SAML● Yes● Yes
Native AI tools○ —○ —
Third-party marketplace○ —○ —
Two-way texting● Yes● Yes
Video messaging● Yes● Yes
Digital retail workflow● Yes● Yes
Desking & payments○ —○ —
Credit prequal / soft pull● Yes● Yes
Inventory syndication○ —○ —
Custom reporting dashboards● Yes● Yes
Call tracking & recording● Yes● Yes
Spanish-language support○ —○ —
Multi-rooftop management● Yes● Yes

Pros, cons, and best fit

Selly Automotive
Pros
  • Not curated yet
Cons
  • Not curated yet
DealerPeak
Pros
  • Not curated yet
Cons
  • Not curated yet

What each vendor does

Selly Automotive

Selly provides a full-featured, mobile-first CRM designed specifically for independent and BHPH dealerships at accessible pricing.

DealerPeak

DealerPeak is a CRM built for auto dealer groups, offering lead and inventory management, mobile tools and BDC workflows.