Multi-vendor comparison
Pick 2–4 dealer tech vendors and compare facts, integrations, feature checklist, and curated pros & cons side by side.
UpdatePromiseTruVideo2/4 selected
UpdatePromise
Consumer experience for service and collision
Founded—
HQChino CA
SegmentFRANCHISE
OwnershipPRIVATE
PricingPer rooftop / month
Employees—
Integrations0
TruVideo
Video and texting for the service lane
Founded—
HQBoston MA
SegmentFRANCHISE
OwnershipPRIVATE
PricingPer rooftop / month
Employees—
Integrations2
Feature checklist
| Feature | UpdatePromise | TruVideo |
|---|---|---|
| Mobile app | ● Yes | ● Yes |
| Open API / webhooks | ● Yes | ● Yes |
| SSO / SAML | ● Yes | ● Yes |
| Native AI tools | ○ — | ○ — |
| Third-party marketplace | ○ — | ○ — |
| Two-way texting | ○ — | ○ — |
| Video messaging | ○ — | ○ — |
| Digital retail workflow | ○ — | ○ — |
| Desking & payments | ○ — | ○ — |
| Credit prequal / soft pull | ○ — | ○ — |
| Inventory syndication | ○ — | ○ — |
| Custom reporting dashboards | ● Yes | ● Yes |
| Call tracking & recording | ○ — | ○ — |
| Spanish-language support | ○ — | ○ — |
| Multi-rooftop management | ● Yes | ● Yes |
Pros, cons, and best fit
UpdatePromise
Pros
- Not curated yet
Cons
- Not curated yet
TruVideo
Pros
- Not curated yet
Cons
- Not curated yet
What each vendor does
UpdatePromise
UpdatePromise provides scheduling, status updates, payments and video communication for dealership service departments and collision centers.
TruVideo
TruVideo layers inspection video, transparent texting and AI summaries onto the service process, lifting approval rates and customer trust.